In the international arena of events, seminars, conventions and conferences, the demand for qualified and skilled staff has increased phenomenally. Hospitality Managers and Operators have traditionally filled positions in a variety of these areas, due to their training within the services sector. Graduates with a hospitality training background are ideally suited to the events industry, but the demand for greater numbers of qualified graduates with specialist skills in particular areas is constantly growing. This is where The Aleit Academy comes in, The Aleit Academy is South Africa’s leading specialised training programme for the events industry which offers a comprehensive curriculum that enables aspiring event managers and planners to become qualified and competent professionals.
The Aleit Academy is presented in partnership with The Aleit Group and the Institute of Culinary Arts (ICA). The ICA is a world renowned accredited institution, so it only seems fitting that The Aleit Group work side by side with them, creating the event coordinators of the future! The Aleit Academy offers a combination qualification that covers all aspects of the industry, including Event Management & Planning, Hospitality Management and Professional Culinary training. The intensive three year course has an equal focus on both academic and practical training, ensuring that students obtain the necessary skills and experience for the events industry. The Aleit Academy is not only the first company in South Africa, but actually the world, to offer a course such as this one. The Diploma Course consists of three years of full time study, with classes taking place on both the ICA campus just outside Stellenbosch and at The Aleit Group studio, which is also situated in Stellenbosch.
The Aleit Group is regarded as South Africa’s premier wedding and function coordination company and offers uncompromising standards and service to its clientele. The company looks forward to fostering new growth and talent in the events industry through its association with the ICA, which shares The Aleit Group’s values and vision. Since 1995 the ICA has offered extensive, relevant training based on classic French principles, and is acclaimed for producing world-class, award-winning chefs at its Stellenbosch campus.
It is this commitment to excellence and professionalism that has allowed The Aleit Group and ICA to establish a unique curriculum that fully equips the event managers and planners of tomorrow.